Learn how to unlock performance campaign success on Reddit.
Ready to drive conversions on Reddit? This course guides you through the essential strategies for running effective performance campaigns. Learn how to connect with Reddit's unique and engaged audience, optimize for lower-funnel goals, and measure your results to maximize ROI.
By the end of this path, you will be able to:
- Reach high-intent users with effective targeting strategies (custom audiences, lookalikes, keyword targeting).
- Optimize your Reddit ad campaigns by setting budgets and bids, choosing the right ad formats and placements (Feed and Conversations), and navigating the learning phase to boost delivery and conversions.
- Measure your Reddit campaign performance by understanding attribution, using the Reddit Pixel and Conversions API for better signal quality, and leveraging Reddit's reporting tools for actionable insights and improved results.