[Video] Making Finance Human on Reddit Webinar Recording

tl;dr

Reddit's KarmaLab team shares how financial brands can use empathy, "spooky stats," and targeted ads to connect authentically on the platform.

Get insider creative strategy insights from the Reddit KarmaLab team! This Halloween Eve webinar is your guide to mastering authentic financial services marketing. Learn how to stand out from superficial discussions, connect with real-world financial realities ("spooky stats"), and deploy targeted ad strategies that demonstrate self-awareness and empathy for your audience.

00:00 Introduction
02:00 Spooky stats: Highlighting financial realities
09:00 Tips for brands: Self-awareness, empathy, leadership
16:00 Q&A

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