[Video] Targeting Strategies for Conversion Campaigns - Training highlights
tl;dr
Learn how to use Reddit's audience solutions, including auto targeting, to optimize your campaigns for better performance and conversions.
This video, a highlight from our Reddit Ads Boost live training, is led by our Product Marketing Manager for audiences and targeting. You'll learn about our Optimal Audience solution set and discover best practices for using retargeting, lookalike audiences, and keyword targeting to improve your campaign performance.
We also cover how to use auto targeting, our machine learning tool, to enhance ad effectiveness. The video includes a case study on auto targeting's impact on conversions and a discussion on key brand safety measures.
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Reddit Ads Boost Certification
adsformula.redditforbusiness.com
